TEN Moves! is a campaign to raise enough resources to build 10,000 classrooms in public schools all over the Philippines. Its main strategy is to get 2 million people to donate P10 per day for 10 months. That will be P300 per month or P3,000 for the entire 10 months. Because of the huge target and the massive mobilization that this will entail, this public fundraising campaign requires mobilizing a large number of organizations and people around the country. It is expected to be supported widely by Filipinos and even non-Filipinos working together to address an urgent problem of the country. Thus, the name TEN Moves! also means “The Entire Nation Moves!”

Filipinos based overseas are invited to participate as well by donating US$10 per month, or $100 for the entire 10 months. Partnerships with the US-based Philippine Development Foundation (PhilDev) and similar organizations around the world are being established for purposes of reaching out to the Filipino diaspora.

“Bayanihang Pampaaralan” or BP is the title of the private sector-led umbrella campaign for raising funds for classrooms, in response to the Philippine Department of Education’s call for support. The main strategy of BP is to solicit corporate donations, to seek grants from donor agencies, and to tap individual donors. TEN Moves! is part of BP and it is the campaign focused on harnessing the support of individual donors among ordinary Filipinos and even non-Filipino friends of the Philippines.
The target of TEN Moves! is to raise P6 billion until October 10, 2012 to build 10,000 classrooms.

The total shortage based on DepEd’s data is 66,800 classrooms. DepEd’s budget and the expected counterpart from local government units can cover about 56,000. DepEd is requesting the private sector and the ordinary citizens to help in covering the remaining 10,000 classrooms.

Based on DepEd’s standard design and cost estimates, the construction of a quality classroom with floor area of 7 x 9 meters will cost an average of P600,000. The design and the cost have been reviewed by a team of private engineers and architects and both have been found to be reasonable. The cost may vary depending on the school’s geographic location, environmental conditions, and other considerations. The TEN Moves!’s fundraising target is based on this amount. However, the groups behind this campaign continue to look for other ways to build classrooms for lesser cost without sacrificing quality.

The Department of Education has provision for the needed desks and furniture. DepEd will provide for part of the needed teacher items. The restwill be handled by the local governments through the Special Education Fund.

The proponents of BayanihangPampaaralan and TEN Moves! want to ensure that schools with the greatest and most urgent need are given priority. Thus, the resources that will be raised will be used to build classrooms in areas identified as priority by DepEd. Please note that the campaign is not intended to build new schools. Classrooms will be built in already existing schools. The list of the priority areas/schools that will benefit from the campaign is available here.

A company may participate in two ways – by making an outright corporate donation and/or engaging its employees to donate via salary deduction. A “how to” kit will be made available to companies that want to adopt TEN Moves! as a campaign among their employees. Companies may send an e-mail to info@tenmoves.org to express their interest. Interested companies may also decide to partner with Children’s Hour in engaging their employees in TEN Moves! Children’s Hour is also a partner of Bayanihang Pampaaralan and TEN Moves! . Children’s Hour can be reached at (63 2) 894-1663 or celeste@childrenshour.org.ph

An organization may be an association, a school, a parish, or any other group that has influence on a group of people. An association can participate in the TEN Moves! campaign by appealing to its members, a school to its students, a parish to its parishioners, etc. A “how to” kit will be made available to organizations that want to adopt TEN Moves! as a campaign among their constituencies. Organizations may send an e-mail to info@tenmoves.org to express their interest in participating.

You will receive a confirmation email or text once Ayala Foundation has received your donation. For BDO and UnionBank deposits, however, please fax to (63 2) 813-4488 or email a scanned copy of your deposit slip, with your name and contact details, to info@tenmoves.org for us to be able to confirm receipt of your donation.